Nine exhibitors at the CONEXPO 2014 event in Las Vegas decided to join forces to sponsor an interactive exhibit in order to gain more exposure for their booths and attract informed event attendees. Monster XP worked directly with the Association of Equipment Manufacturers (AEM) and all participating sponsors to launch a custom Portable Storefront: POD, complete with four unique digital footprints, that was located on the highly trafficked Grand Patio outside the entrance to the CONEXPO exhibit halls. In coordination with Trimble, Monster XP was able to feature branded content that included a photo taking station and multi-tab informational kiosk, as well as eye-catching vinyl artwork on the exterior of the POD. All participating sponsors supplied video spots that which played the POD’s 2×2 linked LCD display and were also showcased on a touch responsive information kiosk.
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