Tommy Hilfiger – Macy Shop-in-Shops LED Displays
Digital and Interactive Technologies
Tommy Hilfiger tasked Monster XP with the role of integrating digital and interactive technologies into their new flagship Men’s Basics shop-in-shops at signature Macy’s stores. Monster XP started this push by installing fine pitch LED column and poster configurations along with integrated touch-enabled LCD kiosks and larger format LCD arrays in their Macy’s Herald Square and Macy’s Union Square locations. The Monster XP logistics team collaborated with all of Tommy Hilfiger’s partners – including the Macy’s team, Tommy’s millwork fabricators, global content developers, shop architects and more – to bring these stunning shops to life.
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