Universal Orlando Resort
Holidays at Universal: The Mean One at the Mall
Monster XP helped generate awareness for seasonal festivities at the Universal Orlando Resort with an interactive experience targeting holiday shoppers at The Florida Mall. Guests would approach what appeared to be a typical digital mall advertisement featuring The Grinchmas Who-liday Spectacular among other Universal holiday attractions. The Grinch would then come to life via remote live stream and interact with mall-goers to share his feelings on the season.
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